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Mobile Statistics
New advertising opportunities are upon us for those willing to embrace this unstoppable trend;- there are 5.9 Billion mobile subscribers worldwide of which 1.2 Billion are mobile Web users
- smartphones have demonstrated the strongest device growth
- an estimated 8 Tillion text messages were sent in 2011
- Google alone realized $2.5 Billion in mobile ad revenues with an expected $20 Billion by 2015 for all ad organizations
- the most common north american mobile behaviour is banking, travel, shopping, local info, news, video, sports and blogs
- the most common apps are; games, social media, maps, music